no jury-no prizes-no commercial tricks

Alfred Stieglitz suggested in a letter to "The Blind Man" dated
April 13, 1917 that the names of the artists in a catalogue for
an exhibition should not be revealed. An interesting approach,
indeed.

See the complete letter here (from No 2, New York May 1917
The Blind Man)
Found at the International Dada Archive.

Read more about Stieglitz at the F Blog.